This New World - Mobile Trends & Innovations in a Changing Digital World

Why Mobile Marketing? Infographic Shows How Mobile is Changing Business

Why Mobile Marketing?  Infographic Shows How Mobile is Changing Business


I found an infographic over at KISSmetrics titled “How Mobile is Changing Business”.  Though the figures are a little old, it will give you an idea of how we are embracing mobile devices as part of our daily lives.  Part of the graphic below shows that mobile devices have overtaken desktop computers as our favorite way to access the internet.

Common sense tells us that the more people use their mobile devices, the more they will want to be able to accomplish from their mobile devices.  And the less they will tolerate web sites that aren’t mobile optimized.

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Mobile Marketing Trends for 2014 – [INFOGRAPHIC]

Have you implemented a mobile marketing strategy for your business?  If not, have you at least begun the footwork to get one in place?

With mobile ad revenue projected to reach $24.5 billion by 2016, this might be a good time to get involved.

Here’s a great infographic outlining the mobile landscape.

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Mobile Marketing Strategy: 4 Tips for Beginning Your Mobile Marketing Strategy

4 Tips for Beginning Your Mobile Marketing Strategy


Our friends over at aWeber have put together an infographic based on the results of a survey they conducted.  The results should be encouraging to anyone just beginning their mobile marketing strategy.

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Entrepreneurship – It Really Is the Way to the Future



Entrepreneurship – It Really Is the Way to the Future

Entrepreneurship.  It’s a tantalizing word.  It conjures images of successful, self-made individuals.  People in control of their own lives, not dependent on anyone else for anything.

But is it for everyone?

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Mobile Marketing Basics – The First Steps

mobile marketing basics

Mobile Marketing Basics

The next big thing isn’t coming… it’s already here!

Learning Mobile Marketing Basics and implementing a mobile marketing plan into your current marketing strategy really isn’t all that difficult and it’s actually less expensive than you think, but it will take time to set up, monitor and maintain. It can’t be stressed enough that effective mobile marketing is about consistency and commitment. You have to know what you are offering your customers, how you want them to react to the offer and what you will do to see it through.  Then do it and do it and do it again until you get results.  Then tune and fine tune and continue.

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